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Campbell's Strategic Initiatives Appear Good: Hold the Stock

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Shares of Campbell Soup Company (CPB - Free Report) have gained roughly 16% year to date, clearly outperforming the Zacks categorized Food-Miscellaneous/Diversified industry’s growth of 8.3%. The outperformance is attributed to the company’s solid quarterly performance, strategic actions and cost saving initiatives. Let’s delve deeper to find more about the stock.



Growth Drivers

The company’s strategic endeavors revolve around enhancing its brand portfolio while accelerating future growth. In this regard, the company has been undertaking acquisitions and joint ventures like the acquisition of leading refrigerated salsa maker, Garden Fresh Gourmet in fiscal 2015. Prior to this, the company acquired three growth engines in fiscal 2014, including the CPG portion of Bolthouse Farms, Plum Organics and the Kelsen Group, which provide for combined annual sales of nearly $1 billion.

Further, its entry into joint ventures with Grupo Jumex and Conservas La Costena in Mexico enhanced its manufacturing and distribution capabilities in addition to expanding its presence in the global market.

Additionally, the company’s focus on achieving profitable and sustainable growth is evident from its recently drawn four-point strategy. These strategies aim at raising the level of transparency about the food that it produces and the ingredients used; portfolio diversification; shift toward advertising via mobile and digital devices and strengthening the presence of its snacks brands across geographies, particularly in Asia.

Not only this, Campbell is well on track with its cost-saving initiatives. Its strategy of concentrating on supply chain efficiencies, along with curtailing costs and reinvesting part of these savings in areas with high growth potential is likely to drive growth. Notably, the company generated additional savings of $35 million in the first quarter and is on track to achieve cost savings of $300 million by the end of fiscal 2018.  

Coming to earnings, Campbell posted better-than-expected adjusted earnings for first-quarter fiscal 2017, while sales were in line with estimates. Also, Campbell witnessed gross margin expansion of 120 basis points, backed by cost-saving efforts and supply chain efficiencies, thus reverting to its gross margin expansion trend.

Based on the solid fiscal first quarter results, the company reiterated its sales and earnings forecasts for fiscal 2017. Going forward, Campbell remains committed toward augmenting top-line growth and managing costs efficiently.

Consequently, the Zacks Consensus Estimate has increased 3 cents to $3.09 for fiscal 2017 and 5 cents to $3.25 for fiscal 2018.

CAMPBELL SOUP Price and Consensus

CAMPBELL SOUP Price and Consensus | CAMPBELL SOUP Quote

Hurdles

However, there remain certain concerns for the company’s performance, particularly soft organic sales growth. In the fiscal first quarter, Organic sales dipped 1% on account of soft Campbell Fresh performance. due to weak carrot sales and the lingering effect of the Bolthouse Farms product recall.

Further, challenging economic conditions, competitive pressure, along with food deflation  pose serious threats to the company.

Bottom Line

Though the deterrents stated above can hurt the company’s performance, we believe the company’s initiatives to bring back carrot consumers and regain its Bolthouse Farms capacity show potential. Further, we believe the better U.S. soup business trends; new product launches and strength across its portfolio, place Campbell well for growth.

Zacks Rank and Key Picks

Campbell currently carries a Zacks Rank #3 (Hold). Some better-ranked stocks in the same industry include B&G Foods, Inc. (BGS - Free Report) , Ingredion Incorporated (INGR - Free Report) and Pinnacle Foods Inc. .

B&G Foods, with a long-term earnings growth rate of 8%, has jumped 25.2% year to date. The stock sports a Zacks Rank #1 (Strong Buy). You can see the complete list of today’s Zacks #1 Rank stocks here.

Ingredion, which carries a Zacks Rank #2 (Buy), has a long-term earnings growth rate of 11%. The stock has gained 31% in the past one year.

Pinnacle Foods, a Zacks Rank #2 stock, has increased 26.4% year to date. The stock has a long-term earnings growth rate of 6.5%.

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