Back to top

Image: Bigstock

Is Viacom (VIAB) a Great Stock for Value Investors?

Read MoreHide Full Article

Value investing is easily one of the most popular ways to find great stocks in any market environment. After all, who wouldn’t want to find stocks that are either flying under the radar and are compelling buys, or offer up tantalizing discounts when compared to fair value?

One way to find these companies is by looking at several key metrics and financial ratios, many of which are crucial in the value stock selection process. Let’s put Viacom, Inc. stock into this equation and find out if it is a good choice for value-oriented investors right now, or if investors subscribing to this methodology should look elsewhere for top picks:

PE Ratio

A key metric that value investors always look at is the Price to Earnings Ratio, or PE for short. This shows us how much investors are willing to pay for each dollar of earnings in a given stock, and is easily one of the most popular financial ratios in the world. The best use of the PE ratio is to compare the stock’s current PE ratio with: a) where this ratio has been in the past; b) how it compares to the average for the industry/sector; and c) how it compares to the market as a whole.

On this front, Viacom has a trailing twelve months PE ratio of 9.54, as you can see in the chart below:



This level actually compares pretty favorably with the market at large, as the PE for the S&P 500 stands at about 19.61. If we focus on the long-term PE trend, Viacom’s current PE level puts it below its midpoint over the past five years.



Further, the stock’s PE also compares favorably with the Zacks classified Media Conglomerates industry’s trailing twelve months PE ratio, which stands at 14.32. At the very least, this indicates that the stock is relatively undervalued right now, compared to its peers.



We should also point out that Viacom has a forward PE ratio (price relative to this year’s earnings) of just 9.21, so it is fair to say that a slightly more value-oriented path may be ahead for Viacom stock in the near term too.

P/S Ratio

Another key metric to note is the Price/Sales ratio. This approach compares a given stock’s price to its total sales, where a lower reading is generally considered better. Some people like this metric more than other value-focused ones because it looks at sales, something that is far harder to manipulate with accounting tricks than earnings.

Right now, Viacom has a P/S ratio of about 1.12. This is lower than the S&P 500 average, which comes in at 2.93 right now. Also, as we can see in the chart below, this is well below the highs for this stock in particular over the past few years.



If anything, VIAB is in the lower end of its range in the time period from a P/S metric, suggesting some level of undervalued trading—at least compared to historical norms.

Broad Value Outlook

In aggregate, Viacom currently has a Zacks Value Style Score of ‘A’, putting it into the top 20% of all stocks we cover from this look. This makes Viacom a solid choice for value investors, and some of its other key metrics make this pretty clear too.

For example, the P/CF ratio (another great indicator of value) for Viacom is 5.10, which is better than the industry average of 5.60. Clearly, VIAB is a solid choice on the value front from multiple angles.

What About the Stock Overall?

Though Viacom might be a good choice for value investors, there are plenty of other factors to consider before investing in this name. In particular, it is worth noting that the company has a Growth grade of ‘C’ and a Momentum score of ‘F’. This gives VIAB a Zacks VGM score—or its overarching fundamental grade—of ‘B’. (You can read more about the Zacks Style Scores here >>)

Meanwhile, the company’s recent earnings estimates have been trending down. The current quarter has seen five estimates go lower in the past sixty days compared to none higher, while the fiscal full year estimate has seen 10 down and only three up in the same time period.

This has also had an impact on the consensus estimate as the current quarter consensus estimate has fallen by 26.3% in the past two months, and the fiscal full year estimate has been revised lower by 4.5%. You can see the consensus estimate trend and recent price action for the stock in the chart below:

VIACOM INC-B Price and Consensus

This somewhat mixed trend is why the stock has just a Zacks Rank #3 (Hold) and why we are looking for in-line performance from the company in the near term.

Bottom Line

Viacom is an inspired choice for value investors, as it is hard to beat its incredible lineup of statistics on this front. Despite having a Zacks Rank #3, the stock belongs to an industry which is ranked among the Top 15%, which indicates that broader factors are favorable for the company. In fact, over the past one year, the Zacks Media Conglomerates industry has outperformed the broader market, as you can see below:



So, it might pay for value investors to delve deeper into the company’s prospects, as fundamentals indicate that this stock could be a compelling pick.

Zacks' Top 10 Stocks for 2017

In addition to the stocks discussed above, would you like to know about our 10 finest tickers for the entirety of 2017?

Who wouldn't? These 10 are painstakingly hand-picked from 4,400 companies covered by the Zacks Rank. They are our primary picks to buy and hold. Be among the very first to see them >>.

Published in