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PepsiCo Launches Two New Flavors to Revitalize Cola Sales
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PepsiCo, Inc. (PEP - Free Report) has added two new flavors – Citrus cola and Black Currant cola – to the Cola portfolio (1893 from the Makers of Pepsi-Cola).
“1893 from the Makers of Pepsi-Cola”, or more commonly known as 1893, is an all-natural, fair-trade, sugar-sweetened cola produced by PepsiCo that was launched in 2016. 1893 is a blend of kola nut extract, real sugar and sparkling water, and is inspired by the original recipes created in the year 1893 by PepsiCo founder Caleb Bradham.
PepsiCo, in an attempt to revitalize cola sales which is suffering due to high calorie content, is testing cola product variations using evolutionary natural sweeteners in various markets.
Growing health and wellness consciousness – consumers are particularly vigilant about the use of artificial sweeteners, high sugar content and related obesity concerns – is hurting carbonated soft drinks (“CSD”) category growth.
Among CSDs, the cola segment particularly has come under the most fire as consumers are opting for alternative beverage offerings. Further, the diet colas are under pressure due to increasing consumer concern regarding the use of artificial sweeteners. Also, potential new taxes on sugar-sweetened beverages and growing regulatory pressures are affecting CSD sales.
Notably, the company regularly creates new flavors of existing products along with maintaining a robust pipeline of new products. PepsiCo has generated $5 billion in annual sales from new products since 2013, as innovation continues to support top-line growth.
Stock Price Movement
Shares of PepsiCo gained around 4.9% year to date, compared with a 2.9% growth of the Zacks categorized Beverages-Soft Drinks industry.
The company’s new product lineup, aggressive marketing, productivity improvement and cost-saving initiatives should boost profits and consequently the stock’s performance in the upcoming quarters as well.
Full-year 2017 earnings are expected to increase 7.3% for Coca-Cola Amatil, 24.1% for Embotelladora and 109.5% for Primo Water.
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PepsiCo Launches Two New Flavors to Revitalize Cola Sales
PepsiCo, Inc. (PEP - Free Report) has added two new flavors – Citrus cola and Black Currant cola – to the Cola portfolio (1893 from the Makers of Pepsi-Cola).
![](https://staticx-tuner.zacks.com/images/zadmin_tuner_image/pep_2017.jpg)
“1893 from the Makers of Pepsi-Cola”, or more commonly known as 1893, is an all-natural, fair-trade, sugar-sweetened cola produced by PepsiCo that was launched in 2016. 1893 is a blend of kola nut extract, real sugar and sparkling water, and is inspired by the original recipes created in the year 1893 by PepsiCo founder Caleb Bradham.
PepsiCo, in an attempt to revitalize cola sales which is suffering due to high calorie content, is testing cola product variations using evolutionary natural sweeteners in various markets.
Growing health and wellness consciousness – consumers are particularly vigilant about the use of artificial sweeteners, high sugar content and related obesity concerns – is hurting carbonated soft drinks (“CSD”) category growth.
Among CSDs, the cola segment particularly has come under the most fire as consumers are opting for alternative beverage offerings. Further, the diet colas are under pressure due to increasing consumer concern regarding the use of artificial sweeteners. Also, potential new taxes on sugar-sweetened beverages and growing regulatory pressures are affecting CSD sales.
Notably, the company regularly creates new flavors of existing products along with maintaining a robust pipeline of new products. PepsiCo has generated $5 billion in annual sales from new products since 2013, as innovation continues to support top-line growth.
Stock Price Movement
Shares of PepsiCo gained around 4.9% year to date, compared with a 2.9% growth of the Zacks categorized Beverages-Soft Drinks industry.
The company’s new product lineup, aggressive marketing, productivity improvement and cost-saving initiatives should boost profits and consequently the stock’s performance in the upcoming quarters as well.
Zacks Rank & Stocks to Consider
PepsiCo currently carries a Zacks Rank #3 (Hold).
Better-ranked stocks in this industry include Coca-Cola Amatil Limited , Embotelladora Andina S.A. (AKO.B - Free Report) and Primo Water Corporation (PRMW - Free Report) , all carrying a Zacks Rank #2 (Buy). You can see the complete list of today’s Zacks #1 Rank (Strong Buy) stocks here.
Full-year 2017 earnings are expected to increase 7.3% for Coca-Cola Amatil, 24.1% for Embotelladora and 109.5% for Primo Water.
The Best Place to Start Your Stock Search
Today, you are invited to download the full list of 220 Zacks Rank #1 "Strong Buy" stocks – absolutely free of charge. Since 1988, Zacks Rank #1 stocks have nearly tripled the market, with average gains of +26% per year. Plus, you can access the list of portfolio-killing Zacks Rank #5 "Strong Sells" and other private research. See these stocks free >>