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HarleyDavidson (HOG)

(Delayed Data from NYSE)

$35.79 USD

35.79
1,607,180

-0.71 (-1.95%)

Updated Aug 2, 2024 04:00 PM ET

After-Market: $35.78 -0.01 (-0.03%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy24.03%
2Buy17.70%
3Hold9.37%
4Sell5.03%
5Strong Sell2.48%
S&P50011.19%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

Value Score A
Growth Score A
Momentum Score A
VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

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A Value B Growth F Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

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Bottom 25% (187 out of 251)

Industry: Automotive - Domestic

Better trading starts here.

Zacks News

Harley-Davidson (HOG) to Launch Models & Technology Upgrades

Harley-Davidson (HOG) unveils details regarding the release of power cruiser models and technological upgrades in 2019.

    Company News For Aug 14, 2018

    Companies in the news are: VFC, SYY, HOG and LNG

      The Zacks Analyst Blog Highlights: Harley Davidson

      The Zacks Analyst Blog Highlights: Harley Davidson

        Ritujay Ghosh headshot

        Can Automakers Drive Safe on China's Bumpy Tariff Road?

        China's automobile sales declined 4% in July, with U.S. carmakers losing considerable market share.

          David Borun headshot

          Harley Davidson Gets Hit Hard by New Trump Tweet

          The President supports a customer boycott over plans to move soem production overseas

            Auto Stock Roundup: Earnings Nearing End, Honda to Recall, Harley Seeks Partner

            While AutoNation (AN), American Axle (AXL) and Cooper Tire (CTB) report an earnings beat, Cooper-Standard (CPS) registers an earnings miss.

              Harley (HOG) Looks for Alliance to Expand in India Market

              In order to expand footprint in International markets, Harley (HOG) seeks for a collaboration to manufacture lightweight motorcycles for the Indian market.

                Radek Gralak headshot

                Can New Growth Plan Electrify Harley-Davidson?

                On Monday, Harley-Davidson (HOG) revealed the details of its "More Roads to Harley-Davidson" growth plan. The strategy, which extends to 2022, is aimed at helping the motorcycle company reach its 2027 objectives, such as building 2 million new riders in the U.S, achieving growth without increasing environmental impact, and boosting its international business.

                  Ritujay Ghosh headshot

                  Can U.S. Automakers Survive the Bumpy Tariff Ride?

                  Automakers are now being compelled to either hike the price of their vehicles or absorb additional costs, thus decreasing their profits.

                    Auto Stock Roundup: Q2 Earnings Miss for GM & F, Beat for PCAR & HOG

                    Auto sales have been strong so far in 2018. However, industry biggies General Motors (GM) and Ford (F) report an earnings miss.

                      Auto Stocks' Q2 Earnings Roster for Jul 27: ALV, GT, TEN

                      Favorable job market and tax measures aid consumer demand, which, in turn, lifts auto sales.

                        Company News For Jul 25, 2018

                        Companies In The News are: HOG,BIIB,LLY,WHR

                          Auto Stocks' Q2 Earnings Roster for Jul 26: BWA, LKQ & More

                          A favorable economy and model launches are driving customer demand and auto sales.

                            Earnings From VZ, HOG, LMT, UTX, MMM

                            Earnings From VZ, HOG, LMT, UTX, MMM

                              Mark Vickery headshot

                              Open the Floodgates, Q2 Earnings Are Here: VZ, HOG, LMT & More

                              From Verizon to Lockheed to Harley Davidson and beyond, plenty of Q2 grist for the investing mill this morning.

                                Harley-Davidson (HOG) Q2 Earnings and Revenues Surpass Estimates

                                Harley-Davidson (HOG) delivered earnings and revenue surprises of 7.41% and 7.68%, respectively, for the quarter ended June 2018. Do the numbers hold clues to what lies ahead for the stock?

                                  Harley-Davidson (HOG) Q2 Earnings & Revenues Beat Estimates

                                  Harley-Davidson's (HOG) second-quarter earnings and revenues surpass the Zacks Consensus Estimate.

                                    Harley-Davidson (HOG) Q2 Earnings Top Estimates, Fall Y/Y

                                    Harley-Davidson's (HOG) Q2 earnings drive past estimates. However, both earnings and revenues witness a year-over-year decline.

                                      Auto Stocks' Q2 Earnings Queued Up for Jul 24: HOG & PCAR

                                      A strong job market and favorable tax measures boost consumer demand, which, in turn, drives auto sales.

                                        Ritujay Ghosh headshot

                                        Automakers Oppose Tariffs: Will Trump Administration Yield?

                                        Domestic automakers will suffer equally if tariffs are imposed on car imports, as a number of U.S. carmakers have their production units offshore.

                                          Auto Stock Roundup: Tariff Woes Rampant, Ford to Settle Takata Lawsuit

                                          According to the Alliance of Automobile Manufacturers, 25% tariff on imported cars and parts would raise the price of U.S. vehicles by $83 billion annually, leading to job losses.

                                            Harley-Davidson (HOG) Q2 Earnings: Disappointment in Store?

                                            Declining unit sales and new tariff charges, leading to increased costs, might hamper Harley-Davidson's (HOG) Q2 earnings.

                                              New Strong Sell Stocks for July 17th

                                              Here are 5 stocks added to the Zacks Rank #5 (Strong Sell) List today:

                                                Auto Stock Roundup: TSLA Hikes Prices in China, F to Absorb Tariffs, GM in Focus

                                                Tesla (TSLA) raises prices of Model X and Model S and also, inks a deal to build its first factory outside the United States. Ford (F), however, abstains from raising prices.

                                                  Chloe Shin headshot

                                                  3 Key U.S. Export Businesses Feeling the Trade War Blues

                                                  Many American businesses are already facing disruptions in sales and supply chains as the trade war is setting in. Some main industries and companies to take note of are Harley-Davidson (HOG), the U.S. soybean business, and German motor companies.