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The Southern Company (SO)

(Real Time Quote from BATS)

$91.60 USD

91.60
2,337,261

+0.72 (0.79%)

Updated Oct 2, 2024 03:12 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.68%
2Buy17.55%
3Hold9.21%
4Sell4.93%
5Strong Sell2.36%
S&P50010.96%

Zacks Rank Education - Learn about the Zacks Rank

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

Value Score A
Growth Score A
Momentum Score A
VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value C Growth C Momentum D VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 20% (50 out of 252)

Industry: Utility - Electric Power

Better trading starts here.

Zacks News

Reasons to Add Otter Tail (OTTR) to Your Portfolio Right Now

Otter Tail (OTTR) makes a strong case for investment in the utility space, given its improving earnings estimates and steady investments.

The Zacks Analyst Blog Highlights NextEra Energy ,Atmos Energy, Entergy, The Southern and Alliant Energy

NextEra Energy ,Atmos Energy, Entergy, The Southern and Alliant Energy are part of The Zacks Analyst Blog.

Nalak Das headshot

5 Defensive Picks to Stay Safe in Volatile September

We have narrowed our search to five utility stocks with growth potential for the rest of 2022. These are: NEE, SO, ATO, ETR and LNT.

The Zacks Analyst Blog Highlights Entergy, Icahn Enterprises, The Southern, NiSource and National Retail Properties

Entergy, Icahn Enterprises, The Southern, NiSource and National Retail Properties are part of The Zacks top Analyst Blog.

Nalak Das headshot

5 Low-Beta High-Yielding Stocks for a Likely Volatile September

We have narrowed our search to five large-cap low-beta stocks with a solid dividend yield. These are: ETR, IEP, SO, NI, NNN.

The Zacks Analyst Blog Highlights Berkshire Hathaway, The Procter & Gamble, The Southern Company, Uber Technologies and CBRE Group

Berkshire Hathaway, The Procter & Gamble, The Southern Company, Uber Technologies and CBRE Group are part of The Zacks top Analyst Blog.

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Top Research Reports for Berkshire Hathaway, Procter & Gamble & Southern Company

Today's Research Daily features new research reports on 16 major stocks, including Berkshire Hathaway Inc. (BRK.B), The Procter & Gamble Company (PG) and The Southern Company (SO).

Reasons to Add NextEra Energy (NEE) to Your Portfolio Now

NextEra Energy (NEE) makes a strong case for investment, given its positive estimate revision, expanding customer base and focus on generating emission-less energy.

Has The Southern Company (SO) Outpaced Other Utilities Stocks This Year?

Here is how Southern Co. (SO) and Sempra (SRE) have performed compared to their sector so far this year.

4 Reasons to Add York Water (YORW) to Your Portfolio Now

York Water's (YORW) rising earnings estimates and efficient utilization of funds make it a solid investment bet right now.

Here's Why Southern Co. (SO) is a Great Momentum Stock to Buy

Does Southern Co. (SO) have what it takes to be a top stock pick for momentum investors? Let's find out.

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The Zacks Analyst Blog Highlights Exxon Mobil, Merck & Co, Chevron, American Electric Power and The Southern

Exxon Mobil, Merck & Co, Chevron, American Electric Power and The Southern are part of Zacks Analyst Blog.

Nalak Das headshot

5 High-Flying U.S. Corporate Giants to Buy Despite Volatility

We have narrowed our search to five U.S. corporate giants. These are; XOM, CVX, AEP, MRK and SO.

All You Need to Know About Southern Co. (SO) Rating Upgrade to Buy

Southern Co. (SO) has been upgraded to a Zacks Rank #2 (Buy), reflecting growing optimism about the company's earnings prospects. This might drive the stock higher in the near term.

Is CenterPoint Energy (CNP) Stock Outpacing Its Utilities Peers This Year?

Here is how CenterPoint Energy (CNP) and Southern Co. (SO) have performed compared to their sector so far this year.

Southern Co. (SO) is a Top-Ranked Momentum Stock: Should You Buy?

Whether you're a value, growth, or momentum investor, finding strong stocks becomes easier with the Zacks Style Scores, a top feature of the Zacks Premium research service.

Company News for Jul 29, 2022

Companies In The News Are: MA, SO, NOC, HON.

Southern (SO) Q2 Earnings Beat on Rates, Usage & Warm Weather

The Southern Company (SO) is guiding for earnings per share of $3.50-$3.60 this year and $1.32 for the September quarter.

Southern Co. (SO) Tops Q2 Earnings and Revenue Estimates

Southern Co. (SO) delivered earnings and revenue surprises of 27.38% and 28.11%, respectively, for the quarter ended June 2022. Do the numbers hold clues to what lies ahead for the stock?

Atlantica Yield (AY) to Report Q2 Results: Wall Street Expects Earnings Growth

Atlantica Yield (AY) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Will Southern (SO) Continue Its Earnings Beat Streak in Q2?

While new customer additions are likely to have boosted Southern Company's (SO) profit levels in the second quarter, escalation in costs might have played spoilsport.

Should You Invest in the Vanguard Utilities ETF (VPU)?

Sector ETF report for VPU

Southern Co. (SO) Gains But Lags Market: What You Should Know

Southern Co. (SO) closed the most recent trading day at $71.75, moving +0.08% from the previous trading session.