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ad-tech: Archive

Nilanshi Mukherjee

META Rides on Solid Momentum in Ad Business: A Sign of More Upside?

Meta Platforms ad business is surging on AI-driven engagement and pricing gains, but rising competition and rich valuation may test further upside.

SNAPNegative Net Change METANegative Net Change RDDTPositive Net Change

Vaishali Doshi

TTD vs. MGNI: Which Ad-Tech Stock Is the Smarter Pick Now?

MGNI is gaining CTV share, expanding EBITDA margins and investing in AI - while The Trade Desk faces slower Q2 growth.

TTDPositive Net Change MGNIPositive Net Change