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ad-tech: Archive

Shreya Majumder

How DramaBox Deal Will Boost Trade Desk's Open Internet Strategy

TTD taps DramaBox to bring short drama to open Internet ads, expanding reach, boosting engagement and strengthening its edge over walled gardens.

TTDNegative Net Change MGNINegative Net Change PUBMNegative Net Change

Zacks Equity Research

Omnicom Gears Up to Report Q1 Earnings: What's in the Cards?

OMC heads into Q1 earnings with a mixed surprise history, though strong client wins, Interpublic acquisition and technological upgrades drive projected growth.

OMCNo Net Change XYLPositive Net Change GFLNegative Net Change

Vaishali Doshi

TTD vs. AMZN: Which Ad-Tech Stock Is the Smarter Pick Now?

With digital ads booming, Amazon's scale, AI-driven ad tools and diversified model may give it the edge over The Trade Desk.

AMZNPositive Net Change TTDNegative Net Change

Kashvi Chandgothia

MercadoLibre vs. Amazon: Which E-Commerce Stock Has More Upside?

AMZN's AI-powered ads and logistics gains drive margins as MELI leans into GMV growth and credit expansion amid rising risks.

AMZNPositive Net Change MELIPositive Net Change

Subhasish Mukherjee

Roku vs. Alphabet: Which Streaming Ad Stock Is the Better Buy Now?

ROKU stands out against GOOGL as CTV ad growth, strong platform gains and a cheaper valuation make it the more compelling stock now.

GOOGLPositive Net Change ROKUPositive Net Change