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The Southern Company (SO)

(Delayed Data from NYSE)

$88.54 USD

88.54
6,817,395

-2.49 (-2.74%)

Updated Nov 1, 2024 04:00 PM ET

After-Market: $88.57 +0.03 (0.03%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy24.10%
2Buy17.80%
3Hold9.50%
4Sell2.70%
5Strong Sell2.70%
S&P50011.20%

Zacks Rank Education - Learn about the Zacks Rank

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

Value Score A
Growth Score A
Momentum Score A
VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value C Growth A Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 38% (95 out of 250)

Industry: Utility - Electric Power

Better trading starts here.

Zacks News

Sanhita Banerjee headshot

Duke Energy to Build 2 New Solar Power Facilities in Florida

Duke Energy (DUK) to invest $1 billion and add 700MW solar facilities in Florida during 2018-2022.

Should You Invest in the Fidelity MSCI Utilities Index ETF (FUTY)?

Sector ETF report for FUTY

NextEra (NEE) to Report Q4 Earnings: What's in the Offing?

NextEra (NEE) is stated to release Q4 results on Jan 24. Earnings are likely to have been impacted by acquisition of the outstanding Genesis debt and other initiatives undertaken during the quarter.

Can Southern Co. (SO) Keep the Earnings Surprise Streak Alive?

Southern Co. (SO) has an impressive earnings surprise history and currently possesses the right combination of the two key ingredients for a likely beat in its next quarterly report.

The Zacks Analyst Blog Highlights: Microsoft, American Express, Fidelity National Information Services, Goldman Sachs and Southern

The Zacks Analyst Blog Highlights: Microsoft, American Express, Fidelity National Information Services, Goldman Sachs and Southern

Sheraz Mian headshot

Top STock Analyst Reports for Microsoft, American Express & Others

Today's Research Daily features new research reports on 16 major stocks, including Microsoft (MSFT), American Express (AXP) and Fidelity National Information Services (FIS).

Duke Energy's Subsidiary Buys 9 Solar Projects in Georgia

Duke Energy's (DUK) unit acquires solar projects of 20 MWac, which will supply electricity to Georgia Power

Is Southern (SO) Outperforming Other Utilities Stocks This Year?

Is (SO) Outperforming Other Utilities Stocks This Year?

D or SO: Which Utility Stock is Better Placed for 1H20?

At present, Dominion Energy (D) offers a better investment option to investors than Southern Company (SO).

PNW vs. SO: Which Stock Should Value Investors Buy Now?

PNW vs. SO: Which Stock Is the Better Value Option?

The Zacks Analyst Blog Highlights: AES, The Southern Company, Lockheed Martin, Callon Petroleum and New Gold

The Zacks Analyst Blog Highlights: AES, The Southern Company, Lockheed Martin, Callon Petroleum and New Gold

Tirthankar Chakraborty headshot

5 Big Winners From Simmering Tension in the Middle East

Defense stocks tend to rally when geopolitical tensions rise, banking on a possible uptick in defense contracts. Most importantly, such stocks tend to outperform the broader market for the six months following a major conflict.

Should You Invest in the Fidelity MSCI Utilities Index ETF (FUTY)?

Sector ETF report for FUTY

Brookfield (BIP) to Acquire Indian Telecom Tower Company

Brookfield Infrastructure (BIP) extends its existing relationship with Reliance with its decision to acquire 100% stake in telecom tower company.

Here's Why You Should Add NiSource (NI) in Your Portfolio Now

NiSource (NI) is a promising investment option and is set to provide better returns to investors, courtesy of four factors.

Mark Vickery headshot

Top Research Reports for Novartis, AbbVie & Sanofi

Today's Research Daily features new research reports on 16 major stocks, including Novartis (NVS), AbbVie (ABBV) and Sanofi (SNY).

Should You Invest in the Fidelity MSCI Utilities Index ETF (FUTY)?

Sector ETF report for FUTY

NextEra's (NEE) Renewable Focus & Long-Term Investments Aid

NextEra Energy's (NEE) $36.6B investment in the 2019-2023 time frame to generate more electricity from renewable sources & expand transmission and distribution lines are likely to aid profitability.

Exelon (EXC) Benefits From Strong Cash Flow & Investments

Exelon's (EXC) cost-saving initiatives and planned capital expenditure to strengthen its existing infrastructure are likely to drive the company's performance.

Is Southern (SO) Stock Outpacing Its Utilities Peers This Year?

Is (SO) Outperforming Other Utilities Stocks This Year?

Is Southern (SO) Stock Outpacing Its Utilities Peers This Year?

Is (SO) Outperforming Other Utilities Stocks This Year?

PAM vs. SO: Which Stock Should Value Investors Buy Now?

PAM vs. SO: Which Stock Is the Better Value Option?

Telephone and Data Systems (TDS) Q3 Earnings Miss Estimates

Telephone and Data Systems (TDS) third-quarter 2019 results reflect decline in legacy voice revenues despite higher fiber investments and broadband penetration.

Southern Company (SO) Q3 Earnings & Revenues Top Estimates

Southern Company (SO) has added 30,000 residential electric and 21,000 residential gas customers so far in 2019.

Southern Co. (SO) Tops Q3 Earnings and Revenue Estimates

Southern Co. (SO) delivered earnings and revenue surprises of 17.54% and 2.03%, respectively, for the quarter ended September 2019. Do the numbers hold clues to what lies ahead for the stock?