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The Southern Company (SO)

(Delayed Data from NYSE)

$88.54 USD

88.54
6,817,395

-2.49 (-2.74%)

Updated Nov 1, 2024 04:00 PM ET

After-Market: $88.57 +0.03 (0.03%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy24.10%
2Buy17.80%
3Hold9.50%
4Sell2.70%
5Strong Sell2.70%
S&P50011.20%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

Value Score A
Growth Score A
Momentum Score A
VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

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C Value C Growth A Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

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Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 38% (95 out of 250)

Industry: Utility - Electric Power

Better trading starts here.

Zacks News

Southern Co. (SO) Matches Q1 Earnings Estimates

Southern Co. (SO) delivered earnings and revenue surprises of 0.00% and -6.45%, respectively, for the quarter ended March 2019. Do the numbers hold clues to what lies ahead for the stock?

Nilanjan Choudhury headshot

Southern Company (SO) Q1 Earnings In Line, Retail Sales Fall

Southern Company (SO) witnessed steep fall in retail electricity demand amid milder weather conditions.

Southern Company (SO) Q1 Earnings In Line, Revenue Miss

Southern Company's (SO) total retail sales fell 10.5% as residential and commercial sales both declined.

What's in Store for Dominion Energy (D) in Q1 Earnings?

Dominion Energy's (D) Q1 earnings are likely to benefit from the Cove Point Liquefaction project contribution. However, share dilution and loss of earnings due to asset sale will hurt results.

Nilanjan Choudhury headshot

Is a Beat Likely for Southern Company (SO) in Q1 Earnings?

Southern Company (SO) has gone past the Zacks Consensus Estimate in each of the last four reports.

Will New Rates Aid Exelon (EXC) to Beat on Earnings in Q1?

Exelon (EXC) is likely to benefit from the newly implemented rates and cost-optimization program when it reports Q1 earnings on May 2.

American Water (AWK) to Post Q1 Earnings: What's in Store?

Rate hikes and higher demand from expanding customer base are likely to support American Water Works' (AWK) first-quarter earnings, slated to release on May 1, 2019.

Southern Co. (SO) Expected to Beat Earnings Estimates: Should You Buy?

Southern Co. (SO) possesses the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Can Southern Co. (SO) Keep the Earnings Surprise Streak Alive?

Southern Co. (SO) has an impressive earnings surprise history and currently possesses the right combination of the two key ingredients for a likely beat in its next quarterly report.

Factors That Make Southern Company an Enticing Stock Now

Southern Company (SO) is riding high on its strategic strides, splendid earnings surprise record and impressive dividend payouts.

Southern Co. (SO) Stock Moves 0.68%: What You Should Know

In the latest trading session, Southern Co. (SO) closed at $52.12, marking a +0.68% move from the previous day.

Southern Co. (SO) Outpaces Stock Market Gains: What You Should Know

In the latest trading session, Southern Co. (SO) closed at $51.66, marking a +0.9% move from the previous day.

Reasons to Add Portland General Electric (POR) in Portfolio

Portland General Electric (POR) is a promising bet for investors, courtesy of these five factors.

Here's Why You Should Invest in PNM Resources (PNM) Now

PNM Resources (PNM) is a promising bet for investors, courtesy of these four factors.

Is Southern (SO) Stock Outpacing Its Utilities Peers This Year?

Is (SO) Outperforming Other Utilities Stocks This Year?

Southern Co. (SO) Gains But Lags Market: What You Should Know

Southern Co. (SO) closed the most recent trading day at $51.68, moving +0.64% from the previous trading session.

Here's Why Southern Co. (SO) is a Great Momentum Stock to Buy

Does Southern Co. (SO) have what it takes to be a top stock pick for momentum investors? Let's find out.

The Zacks Analyst Blog Highlights: Facebook, American Tower, Southern Company, Intuitive Discover Financial and Cintas

The Zacks Analyst Blog Highlights: Facebook, American Tower, Southern Company, Intuitive Discover Financial and Cintas

Reasons to Add Algonquin Power & Utilities to Your Portfolio

Algonquin Power & Utilities (AQN) is a promising bet for investors, courtesy of these four factors.

Mark Vickery headshot

Top Analyst Reports for Facebook, American Tower & Southern Company

Today's Research Daily features new research reports on 16 major stocks, including Facebook (FB), American Tower (AMT) and Southern Company (SO).

US Bankrolls Southern Co.'s Vogtle With $3.7B Loan Guarantee

With additional $3.7 billion aid, the U.S. government's total loan guarantees for Southern Company's Vogtle project reaches $12 billion.

Daniel Laboe headshot

Top Utility Stocks to Hedge Your Portfolio

Utility stocks fit this profile with their low market correlation and typically larger dividend payouts. These stocks usually have a flight-to-quality classification as well ??? when there is a broader market sell-off investors will go to utility stocks as a high yield safe haven.

Southern Co. (SO) Up 2.7% Since Last Earnings Report: Can It Continue?

Southern Co. (SO) reported earnings 30 days ago. What's next for the stock? We take a look at earnings estimates for some clues.

Here's Why You Should Add FirstEnergy (FE) to Your Portfolio

FirstEnergy (FE) is a promising bet for investors, courtesy of these four factors.

The Zacks Analyst Blog Highlights: Deutsche Telekom, Fortescue, General Mills, Philip Morris and Southern

The Zacks Analyst Blog Highlights: Deutsche Telekom, Fortescue, General Mills, Philip Morris and Southern